Resolution Interactive Media Inc. en-ushttp://www.resolutionim.com/ Team Blogs http://www.resolutionim.com/rss/ Resolution Interactive Media Inc. jonathan@resolutionim.com webmaster@resolutionim.com http://www.resolutionim.com/images/resolutionim.gif Resolution Interactive Media Inc. http://www.resolutionim.com/ <![CDATA[RX09 - The ResIM Launch Party]]> http://www.resolutionim.com/content/blog?ifid=106 We're throwing a party!

Why?

To thank our clients, vendors, and friends and to officially launch our brand new web site. This event is a great opportunity to meet new Resolution team members and to see the digital elixirs we've been concocting over the last year or so. Join us for cocktails and appetizers at The ARTS Project (http://www.artsproject.ca/) in London, Ontario on October 29th 2009 from 5:00 - 8:00 p.m.

There isn't a schedule of events so don't worry about missing anything -- just make sure to leave enough time for a couple of drinks and to check out the mad interactive displays the team has been cooking up.

Here's a Google Map to both the ARTS Project and nearby parking.

See you Thursday!

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Mon, 26 Oct 2009 21:19:10 -0400 http://www.resolutionim.com/content/blog?ifid=106
<![CDATA[The Blogging Commitment]]> http://www.resolutionim.com/content/blog?ifid=105 When discussing digital marketing strategy with new and/or existing clients, blogging is an activity I almost always recommend, or at least mention as an opportunity.  At this point in the evolution of the websphere I think we're all aware of the benefits of blogging (if you need a refresher, there are plenty of reasons here: http://bit.ly/1mL5Cy).

With the importance of blogging covered, the next question I generally receive is 'I can hardly handle the work I have on my plate now, how in the world will I be able to consistently update a blog?'  Here are some answers to that question:

 

  • Set a schedule for as far ahead as you can.  Sit down, brainstorm, and use a schedule template like this one (PDF) to come up with as many topics as you can.
  • Don't go it alone.  If you work with a team of six, for example, each person would only have to commit to writing four posts per year in order for your blog to be updated twice monthly.
  • Help yourself remember. Use applications such as Evernote or social bookmarking services like Delicious to remember web sites, news articles, and blog posts that have sparked an idea you could write about.
  • Don't worry. Try to stick to your schedule, but don't lose sleep if you haven't posted in a couple of months.  A few blog posts are better than none at all.

 

Blogging is an enjoyable and rewarding exercise that doesn't have to be overly time consuming. If you have further questions about blogging, or aren't sure how to get started, feel free to get in touch with us.

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Fri, 23 Oct 2009 22:21:56 -0400 http://www.resolutionim.com/content/blog?ifid=105
<![CDATA[He was a co-op student at ResIM]]> http://www.resolutionim.com/content/blog?ifid=104 Back when Zander Milroy joined us in February, we didn't know what to expect out of a high school co-op student. We thought at most we would get someone who was passionate about the web and our industry, but had little hands-on experience. We could play to their strengths, and hand them simple XHTML edits and data entry tasks.

Zander defied our preconceptions in every way.

The co-op student that walked through our doors was a rock-star high school Flash developer, and contributed in a more-than-major way to a number of projects over the course of his stay here. We kept him on as a paid full-time employee over the summer, and are happy to report that our first co-op student experience was a resounding success.

Zander left us (with an open invitation to come back any time) at the beginning of September to persue his post-secondary education at the University of Ontario Institute of Technology. We presented him with the parting gift of a copy of Halo 3, all the while knowing he doesn't own an Xbox on which to play it.

This video picks up with Zander cordially accepting the game, not knowing his real gift was stashed away in the women's washroom:



Zander is @onefifth on Twitter. You can also follow @ResolutionIM to keep up with the goings-on at Resolution.

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Thu, 24 Sep 2009 09:50:24 -0400 http://www.resolutionim.com/content/blog?ifid=104
<![CDATA[Social-Cultural (Digital) Update from Toronto]]> http://www.resolutionim.com/content/blog?ifid=103 Here are my highlights:

Third Tuesday
Shel Israel came out to the Berkeley Street Theatre to talk to a crowd of over 200 people about his new book, Twitterville. Co-author of Naked Conversations, Shel shared some of the stories that appear in the book that demonstrate how Twitter is changing the way we live, do business and build community. Unlike other ‘how-to-use-twitter-to-make-money’ books, Twitterville focuses on remarkable personal stories and is more of an anthology than a guide. Read the AdAge review of Twitterville here.

Casecamp Benefit 2009
Where to begin? This year’s casecamp featured a full afternoon and evening of talks on social media, marketing and the power of the kittycat. I hate to pick favourites but I find that I keep returning to Ben Huh’s presentation - he’s funny, sure - but he also offered a couple of simple and valuable insights into how he built such a huge and profitable online community (i.e. The Cheezburger Network). Some direct quotes:

  • Monetizing community means that you have to get to a scale that matters.
  • Scaling is a function of business, so UNDISTRACT your company.
  • Human nature has a tendency to admire complexity but reward simplicity.
  • People choose to make their startups complicated for very human reasons (ego, pride, assumptions, sacred cows, secrets) and these are obstacles to success.

I also really enjoyed the presentation by Matt Wyndowe from Facebook. He shared some of Facebook’s insight into the question of how communication tools affect social network size. The newest ‘type’ of communication is what Facebook calls The Stream (Facebook’s Twitteresque newsfeed that allows you to ‘like’ or comment on people’s updates, photos and conversations). This kind of interaction has increased the size of our Active Network (the network of people in your life that you engage with and influence on a weekly basis - family, friends, co-workers) by allowing 2x the amount of communication you can take in.

For example, have you noticed that we are starting to get used to the stream? I find that I wish I could ‘like’ (or dislike) articles and advertising on other sites but the functionality just isn’t there yet. How would your organization’s website function differently if people could interact with it in the same way we do with Facebook? Something to consider.

I would be out of line not to mention Jason Scott, who kicked off the day to share his story about his cat Sockington (@sockington), who has more Twitter followers than Snoop Dogg, Kevin Spacey, Paris Hilton and Lady Gaga. What else can I say? People who like cats ... like them a lot. The real takeaways? More direct quotes:

  • I hate bad and evil marketing and I hate bad and evil marketers.
  • Only robots would say, ‘A brand is like a relationship with a friend.’
  • Twitter is NOT a big, fat networking ATM.
And if you're interested in the future of social engineering, memes and measuring twitter influence - check out Tim Hwang. @timhwang, brosephstalin.com, webecologyproject.org.

TIFF (Toronto International Film Festival)
Unrelated to social media and the web, but highly relevant to me personally, I saw the North American premiere of Werner Herzog’s My Son, My Son, What Have Ye Done and Bad Lieutenant: Port of Call New Orleans. I am a die-hard fan, so I enjoyed them both but I have to say that the latter really blew my mind. I didn’t expect it to be so funny.

I was also extremely pleased that Herzog came out to introduce the Thursday afternoon screening of Bad Lieutenant and even stayed for the Q&A - it had premiered at TIFF on Tuesday and I was NOT expecting to see him again after the opening of My Son, My Son. He was incredibly gracious and entertaining and I was doubly pleased that I was sitting in the third row for his surprise appearance. WOW.

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Wed, 23 Sep 2009 21:51:44 -0400 http://www.resolutionim.com/content/blog?ifid=103
<![CDATA[Join us at ResIM - we're hiring!]]> http://www.resolutionim.com/content/blog?ifid=101 About Us
Resolution Interactive Media Inc. (ResIM) is a leading Canadian digital agency whose core competency is delivering exceptional web projects. If you have a have a background in and a passion for web design/development we want to hear from you.

About You
You consider yourself a bit of a tech guru. You've been building complex web projects for at least five years now and are passionate about new technologies, design, and caffiene.

What You’ll Be Doing

    • Writing code for data-driven web projects and rich interfaces
    • Contributing to our in-house code frameworks
    • Producing graphics showing web interface concepts and web layout designs
    • Implementing interface designs in HTML/XHTML using heavy CSS styling
    • Generating and integrating custom Flash components into projects
    • Providing assistance to non-production managers with technical requirement clarification and end-user documentation
    • Attending production meetings and working with other production team members to solve problems and create work plans
    • Contributing to the larger enhancements for existing projects

 

What We're Looking For

    • Wonderful verbal and written communication skills
    • Excellent organizational skills
    • Strong eye for detail
    • Team work skills
    • An enthusiasm for usability (ease-of-use)
    • Exceptional interface visual/conceptual design and development skills
    • Exceptional problem determination and creative problem solving skills
    • Ability to hand code web projects and create/maintain reusable code

 

Technologies/Languages You Need To Know

    • HTML/XHTML
    • XML
    • CSS
    • Javascript
    • PHP
    • SQL
    • Actionscript

 

Nice To Have's

    • Objective C
    • ASP.NET (C#)
    • Experience with Subversion/Git

 

Required Education/Experience

  • 2+ Year College Diploma in a new media field (Web Development, Multimedia Design, Programming or similar)
  • 5+ years experience in developing commercial data-driven web and flash projects.
  • Experience managing a team of web developers and production staff.

Terms
Permenant Position. You want HOW much? Let’s chat!  Resolution staffers enjoy a competitive annual salary in a relaxing, open, collaborative environment with excellent medical and dental benefits.

What To Submit
Your resume and a couple of samples that you feel show off a little of what you can do. You *must* provide an example of your *best* work to be considered for an interview.

Examples of what you could submit:

    • Code Samples
    • Screen Shots Of Interfaces You've Designed
    • URL's to Websites/Projects That You've Created


Keep in mind we’re a digital agency so it’s your web/screen applicable stuff we’ll be looking for specifically.

Please send your resume and portfolio URL to hr@resolutionim.com

Standard disclaimer: Only applicants chosen for an interview will be contacted. ResIM is an equal opportunity employer.

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Tue, 08 Sep 2009 16:23:06 -0400 http://www.resolutionim.com/content/blog?ifid=101
<![CDATA[Emerging Leaders solidify future]]> http://www.resolutionim.com/content/blog?ifid=100 Having participated in Emerging Leaders initiatives in the past I'm thrilled to learn of the decision to form a more permanent entity.  When ResIM was first ramping up in 2006 it was Emerging Leaders that introduced me to the importance of building a strong community and engaging young citizens -- I felt, and still feel, that we can make a huge difference in this city.

The grassroots volunteer-driven initiative began in 2006 with support from TechAlliance, Fanshawe College and the City of London, and a goal to foster involvement, investment and voice for 25-44 year olds, a demographic key to London’s future job market, assessment base and philanthropic sector.

In the past three years, EL has hosted four “think tanks” (attended by several hundred young leaders), to collect new ideas to help improve London for the future; connected EL volunteers to positions on dozens of local nonprofit boards and special committees; paired talented ELs with business and community mentors; hosted a number of professional development seminars and educational opportunities (including an event with author and philanthropist Seymour Schulich); and provided ongoing opportunities to socialize, network and build-relationships.

Today, EL counts approximately 800 individuals as members and nearly 100 local organizations as partners.  

For more on this exciting news please see the official notice on the emerging leaders web site.

 

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Fri, 04 Sep 2009 08:59:36 -0400 http://www.resolutionim.com/content/blog?ifid=100
<![CDATA[It’s official. I’m the first Gen X-er to join ResIM!]]> http://www.resolutionim.com/content/blog?ifid=99 When Jonathan and Brendan started talking about branching out into the Toronto market in the spring of 2009, I was glad that they approached me to discuss a potential collaboration. Now, I’m thrilled that we have decided to take it to the next level and make it official. I am Resolution’s first Accounts & Strategy Associate based in Toronto and I’m really looking forward to helping build relationships and make projects happen in the city where I live.

When people ask me to give a brief synopsis of who I am and what I’ve been up to for the entirety of my working life, I find it difficult to summarize. That said, I’m always up for a challenge, so here goes:

I am a communications professional who has spent considerable time pondering the effects of web design on my clients’ business goals. My background is in public relations and marketing and I have been fortunate to work closely with clients whose needs bridged those disciplines. I cut my teeth at Thornley Fallis Communications in Toronto (working mainly with clients in the consumer and technology sectors) where I found myself surrounded by social media savvy colleagues and clients who were ‘ready to go there’. It was a fabulous place to explore the intersection of traditional public relations, digital marketing and social media possibilities.

Working with clients such as Visa Canada, Sharp Electronics and Travelocity provided me with insight into the communications needs of diverse industries and gave me the tools and the confidence to strike out on my own over the past year.

As I mentioned, I’m always up for a challenge.

I’m looking forward to working with Resolution not only because they’re doing some really exciting work but because they’re also pretty cool and much better at thunderstorm golf than I am.

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Thu, 03 Sep 2009 14:27:47 -0400 http://www.resolutionim.com/content/blog?ifid=99
<![CDATA[Resolution’s Prank War]]> http://www.resolutionim.com/content/blog?ifid=98 At the beginning of August, we got new space in our building, allowing us to “divide and conquer.” We put the accounts team in the basement (hey, it’s where they belong), and the production team stayed upstairs in our main office. Since then, Romy’s been decorating, Zander’s been building Coke towers, and we’ve all been crafting beautiful websites.

But a prank war has been brewing here at ResIM, starting with Romy gluing things to my desk. It’s turned into an all out upstairs vs. downstairs battle, and here’s our first retaliation:

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Wed, 12 Aug 2009 11:20:24 -0400 http://www.resolutionim.com/content/blog?ifid=98
<![CDATA[Greetings, Salutations and Hello!]]> http://www.resolutionim.com/content/blog?ifid=97 I'm Romy Poletti -- the newest (and potentially girliest) Resolution IM team member.  My role here is that of Accounts & Strategies Associate, working alongside Jonathan Kochis who has done an incredible job of building this company.

Today is 'officially' my first day, although for the past few weeks I've been hard at work setting up the additional ResolutionIM offices -- located directly below our other office. And, if you're so inclined, you can follow my adventures of setting up a flavourful 1960s techno office on my blog at www.romypoletti.com.

Anyhoo, I can't chat for long - I already have a list of things that need to get done! I'm looking forward to working with this crew of amazingly talented guys, and I can't wait to get to know our extended family and clients.

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Tue, 04 Aug 2009 11:13:47 -0400 http://www.resolutionim.com/content/blog?ifid=97
<![CDATA[Wait, who’s the new guy?]]> http://www.resolutionim.com/content/blog?ifid=96 I stood at the entrance to my first class at Fanshawe College in September 2006 with one goal in mind: “I want to work in the web industry.”

The web was a different place back then. Internet Explorer 6 had 55% of the browser market (it’s now at 15%), surfing the web on your phone was nearly impossible, and nobody had ever heard of Twitter.

Fast forward to February 2009, and my first time in the ResIM offices. The web had grown in leaps and bounds, the industry was more exciting than ever before, and my first task at Resolution was migrating content for a client of theirs. Since then I’ve been given the opportunity to take on more and more responsibilities, showing off my creative eye and technical wizardry wherever possible.

I guess I impressed someone, because as of today I’ve put pen to paper, and become the newest official member of the ResIM team. What do I do here? I design top notch interfaces, code web apps and flash pieces, and generally flex my geek muscle. I’ll also be taking the reigns of the official Resolution Twitter account, so get following people, because there’s some interesting stuff coming down the pipe.

I’m excited to be here, grateful for Jonathan and Brendan’s faith in my abilities, and elated to be in such a great work environment. You’ll be seeing much more of me in the next few months.

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Mon, 27 Jul 2009 08:39:06 -0400 http://www.resolutionim.com/content/blog?ifid=96