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| Introduction | Library Virtual Tour | Intelligent Map |
Trent University
When you've got a beautiful campus like Trent it only makes sense to bring it to life through rich media. Trent selected us to help them deliver a virtual campus tour using original video, motion graphics, and a social media communication strategy.
Our strategic approach grew from simply highlighting the university's physical attributes to using real student and faculty testimonials to bring the university -- and its benefits -- to life. Representing each area of the campus with real people creates an immediate and personal connection -- not just with the anchor but with Trent as an institution.
The result? Since launching the virtual experience in March 2008, Trent finished second in the province in the percentage increase (20%) for high-school-candidate acceptances compared to the previous year.
"First and foremost we had a great experience working with the team at ResIM. We selected Resolution for a large, multi-faceted project with a tight deadline. The project was delivered on time and more than exceeded our expectations. The team at Resolution IM listened to our suggestions and we were able to work together to complete our online virtual tour that currently gets hit by over 300 students a day. Our goal was to showcase our beautiful university to students that could not make it to campus, and we definitely accomplished that."
- Marilyn S, Web Developer, Trent University
Services provided: strategic planning, interface design, motion graphics, web and Flash application development, video production and post-production, social media marketing.
See for yourself: http://www.trentu.ca/takeatour